SeniorIndex | State Market Intelligence Report | Institutional Grade Intelligence
State Market Intelligence Report
Sample State
1,177 facilities • 133,557 beds • Report ID: SMR-XX-202604
Data vintage
Staffing (PBJ)Q3 2025 (PBJ)
Health inspectionsthrough Apr 2026
Federal penaltiesthrough Apr 2026
Quality measuresthrough Apr 2026
Ownership recordsthrough Apr 2026
Fire safetythrough Apr 2026
Facility financialsFY2024 HCRIS
Local demographics2023 ACS 5-year estimates
Each layer refreshed at the fastest cadence CMS publishes. PBJ staffing is released quarterly approximately 45 days after each collection period; deficiencies, penalties, and ownership records update continuously as agencies post them.
1 Executive Summary
Sample State nursing home market overview • 2025-Q3 data
89.4%
With Compliance Gaps
Sample State has 1,177 Medicare-certified nursing facilities with
133,557 certified beds. As of 2025-Q3,
89.4% of facilities have at least one compliance gap heading into the
industry staffing benchmarks. The state’s average staffing stability score is
81.3 out of 100. There are 36 Special Focus
Facilities and 2,213 immediate jeopardy citations recorded in the past three years.
COMPLIANCE STATUS: HIGH RISK STATE
89.4% of Sample State facilities have at least one compliance gap. This is above the national average of 59.7%. Staffing gaps create elevated survey and investment risk.
2 Compliance Landscape
Facility readiness against industry staffing benchmarks
Compliant
123
10.6% of facilities meet all 3 thresholds
At Risk
279
24.1% missing 1 threshold
Non-Compliant + Critical
758
65.3% failing 2+ thresholds
Compliance Trend — XX vs National (11 Quarters)
Compliance readiness is tracked quarterly using CMS Payroll-Based Journal data against three industry staffing
benchmarks: 3.48 total nursing HPRD, 0.55 RN HPRD, and 24/7 registered nurse presence. Facilities
meeting all three are “Compliant.” Those meeting two are “At Risk.”
The chart above shows Sample State’s compliance trajectory compared to the national average.
3 Payer Mix Intelligence
Revenue composition • State vs national benchmarks
State vs National Payer Mix
Medicare
8.6%
National avg: 11.1% — highest margin payer
Medicaid
59.8%
National avg: 55.1% — reimburses ~82¢ per dollar of cost
Private Pay
31.6%
National avg: 33.7% — highest per-diem revenue
A facility’s payer mix is the strongest public signal of its financial health. Higher private pay
and Medicare concentrations indicate stronger revenue capacity for staffing investments and contract rates.
Sample State’s payer mix is broadly in line with national averages. Revenue composition varies significantly by county — see the chart above for county-level detail.
4 Staffing Stability Overview
Proprietary composite scoring across 14.5M daily staffing records
36
Special Focus Facilities
County Non-Compliance Rate vs Avg Violations
The Staffing Stability Score is a 0–100 composite of six weighted sub-metrics: staffing volatility (25%),
weekend drop-off (20%), zero-RN days (20%), coverage gap (15%), contract dependency (10%), and turnover
velocity (10%). Higher scores indicate more stable, reliable staffing patterns.
5 Contract Dependency Analysis
Agency staffing utilization across Sample State facilities
2.1%
Avg Contract Staffing
5
High/Critical Dependency
4.9
Avg Violations (12mo)
Contract Staffing % by County
Contract dependency measures the percentage of total nursing hours provided by agency/contract staff vs
permanent employees. Higher dependency indicates either chronic recruitment challenges or seasonal surge patterns.
For staffing agencies: counties with high contract utilization represent established markets.
Counties with low contract utilization but high non-compliance represent untapped opportunity.
Sample State has low contract utilization at 2.1%. Combined with 53.4% non-compliance, this represents an untapped market — facilities need staff but haven’t yet turned to agency solutions at scale.
6 County Market Rankings
All counties with 3+ facilities, ranked by facility count
| County | Fac | Beds | Avg Rating | Medicaid |
Private | Stability | %NC | Contract | Avg Viol | IJ (3yr) |
| County 1 | 97 | 11,672 |
2.8 | 57.3% | 33.2% | 81.7 |
60.8% | 2.1% | 4.2 | 260 |
| County 2 | 82 | 10,770 |
2.6 | 58.0% | 32.6% | 83.3 |
60.5% | 1.5% | 5.4 | 179 |
| County 3 | 71 | 8,972 |
2.6 | 55.6% | 35.3% | 83.5 |
62.9% | 1.3% | 5.7 | 198 |
| County 4 | 62 | 7,679 |
2.4 | 55.1% | 34.4% | 81.2 |
66.1% | 1.5% | 8.9 | 118 |
| County 5 | 28 | 3,203 |
2.5 | 58.1% | 33.8% | 81.6 |
57.1% | 1.5% | 5.0 | 75 |
| County 6 | 22 | 2,772 |
3.0 | 73.0% | 21.2% | 84.7 |
72.7% | 0.3% | 4.7 | 38 |
| County 7 | 22 | 2,585 |
2.0 | 56.3% | 34.4% | 82.8 |
54.5% | 0.2% | 6.6 | 32 |
| County 8 | 22 | 2,640 |
3.5 | 43.4% | 42.9% | 83.9 |
63.6% | 0.4% | 3.9 | 16 |
| County 9 | 18 | 1,957 |
2.4 | 54.3% | 35.1% | 82.3 |
55.6% | 1.2% | 6.6 | 31 |
| County 10 | 17 | 1,985 |
2.9 | 52.2% | 36.6% | 82.2 |
52.9% | 1.7% | 3.5 | 40 |
| County 11 | 17 | 2,314 |
2.2 | 60.2% | 34.0% | 82.3 |
52.9% | 8.5% | 5.4 | 49 |
| County 12 | 16 | 1,810 |
2.4 | 55.3% | 33.4% | 78.1 |
68.8% | 2.2% | 4.4 | 49 |
| County 13 | 15 | 1,805 |
2.9 | 52.9% | 36.1% | 84.2 |
66.7% | 3.6% | 3.6 | 40 |
| County 14 | 15 | 1,512 |
2.9 | 60.5% | 30.3% | 81.4 |
33.3% | 3.1% | 4.1 | 49 |
| County 15 | 15 | 1,752 |
2.2 | 57.4% | 35.9% | 81.7 |
86.7% | 0.5% | 4.5 | 30 |
| County 16 | 14 | 1,673 |
3.5 | 57.9% | 33.1% | 83.2 |
78.6% | 0.7% | 7.1 | 17 |
| County 17 | 14 | 1,745 |
2.5 | 56.5% | 35.6% | 84.2 |
64.3% | 1.5% | 10.6 | 43 |
| County 18 | 14 | 1,745 |
2.9 | 61.9% | 30.1% | 82.6 |
71.4% | 0.8% | 7.4 | 29 |
| County 19 | 13 | 1,565 |
2.2 | 58.6% | 30.8% | 82.9 |
53.8% | 1.4% | 4.0 | 39 |
| County 20 | 13 | 1,510 |
2.6 | 62.2% | 28.8% | 82.7 |
76.9% | 4.9% | 5.8 | 28 |
| County 21 | 12 | 1,478 |
2.4 | 63.1% | 28.4% | 82.8 |
41.7% | 2.1% | 2.8 | 28 |
| County 22 | 12 | 1,673 |
2.9 | 56.5% | 31.3% | 81.5 |
45.5% | 3.2% | 4.4 | 17 |
| County 23 | 12 | 1,183 |
2.6 | 57.6% | 30.5% | 81.5 |
75.0% | 1.6% | 3.0 | 18 |
| County 24 | 11 | 1,180 |
2.9 | 66.6% | 21.7% | 72.8 |
70.0% | 0.6% | 1.3 | 5 |
| County 25 | 11 | 1,359 |
2.2 | 53.0% | 35.6% | 78.5 |
81.8% | 10.2% | 6.2 | 24 |
| County 26 | 10 | 1,279 |
3.1 | 62.8% | 28.0% | 81.5 |
70.0% | 0.3% | 1.5 | 14 |
| County 27 | 9 | 1,135 |
3.1 | 64.7% | 26.7% | 80.9 |
77.8% | 0.8% | 3.6 | 13 |
| County 28 | 9 | 986 |
3.0 | 45.8% | 45.1% | 76.9 |
55.6% | 5.8% | 2.0 | 9 |
| County 29 | 9 | 1,017 |
3.2 | 47.1% | 43.3% | 84.1 |
33.3% | 0.1% | 4.2 | 6 |
| County 30 | 8 | 976 |
2.1 | 64.0% | 28.5% | 79.0 |
87.5% | 0.2% | 6.6 | 11 |
7 Top 25 Staffing Opportunities
Facilities ranked by SeniorIndex Staffing Need Score (0–100)
Opportunity Map: Staffing Need vs Revenue Quality
| # | Facility | City | County | Beds |
Rating | RN Hrs | Medicaid | Private |
Stability | Contract | Score |
| 1 | Facility 1 | City 1 | County 4 |
222 | ★☆☆☆☆ | 0.30 |
71.0% | 24.5% |
CRITICAL |
0.0% |
80 |
| 2 | Facility 2 | City 2 | Kerr |
150 | ★☆☆☆☆ | 0.15 |
55.2% | 40.2% |
NON COMPLIANT |
35.9% |
79 |
| 3 | Facility 3 | City 3 | County 12 |
124 | ★☆☆☆☆ | 0.25 |
49.7% | 45.6% |
NON COMPLIANT |
0.0% |
78 |
| 4 | Facility 4 | City 2 | Kerr |
179 | ★☆☆☆☆ | 0.27 |
83.7% | 11.0% |
NON COMPLIANT |
0.0% |
78 |
| 5 | Facility 5 | City 4 | County 17 |
214 | ★☆☆☆☆ | 0.16 |
80.8% | 17.6% |
CRITICAL |
0.0% |
77 |
| 6 | Facility 6 | City 5 | County 4 |
180 | ★☆☆☆☆ | 0.28 |
64.2% | 29.2% |
NON COMPLIANT |
3.9% |
77 |
| 7 | Facility 7 | City 6 | Comal |
154 | ★☆☆☆☆ | 0.22 |
73.2% | 25.0% |
CRITICAL |
11.8% |
75 |
| 8 | Facility 8 | City 1 | County 4 |
237 | ★☆☆☆☆ | 0.21 |
76.6% | 17.5% |
CRITICAL |
0.0% |
75 |
| 9 | Facility 9 | City 7 | County 1 |
169 | ★☆☆☆☆ | 0.29 |
86.9% | 10.5% |
NON COMPLIANT |
0.0% |
75 |
| 10 | Facility 10 | City 8 | County 7 |
124 | ★☆☆☆☆ | 0.14 |
55.9% | 26.6% |
NON COMPLIANT |
0.0% |
73 |
| 11 | Facility 11 | City 9 | County 1 |
124 | ★☆☆☆☆ | 0.27 |
60.0% | 32.7% |
NON COMPLIANT |
2.8% |
73 |
| 12 | Facility 12 | City 10 | County 10 |
172 | ★☆☆☆☆ | 0.32 |
75.8% | 12.4% |
NON COMPLIANT |
0.0% |
73 |
| 13 | Facility 13 | City 11 | County 11 |
186 | ★☆☆☆☆ | 0.33 |
60.5% | 35.4% |
NON COMPLIANT |
0.0% |
73 |
| 14 | Facility 14 | City 7 | County 1 |
148 | ★☆☆☆☆ | 0.19 |
82.1% | 15.1% |
NON COMPLIANT |
0.0% |
72 |
| 15 | Facility 15 | City 4 | County 17 |
148 | ★☆☆☆☆ | 0.23 |
81.6% | 14.6% |
NON COMPLIANT |
0.0% |
72 |
| 16 | Facility 16 | County 2 | County 2 |
184 | ★☆☆☆☆ | 0.27 |
86.2% | 11.5% |
NON COMPLIANT |
0.0% |
71 |
| 17 | Facility 17 | City 13 | County 26 |
152 | ★☆☆☆☆ | 0.19 |
87.4% | 8.0% |
CRITICAL |
0.0% |
71 |
| 18 | Facility 18 | City 14 | County 4 |
119 | ★☆☆☆☆ | 0.09 |
73.0% | 20.1% |
CRITICAL |
1.2% |
71 |
| 19 | Facility 19 | City 1 | County 4 |
120 | ★☆☆☆☆ | 0.18 |
76.0% | 18.5% |
CRITICAL |
0.0% |
71 |
| 20 | Facility 20 | City 15 | County 6 |
147 | ★☆☆☆☆ | 0.12 |
83.2% | 7.1% |
NON COMPLIANT |
0.0% |
70 |
| 21 | Facility 21 | City 16 | City 16 |
68 | ★☆☆☆☆ | N/A |
52.6% | 41.9% |
NON COMPLIANT |
0.0% |
67 |
| 22 | Facility 22 | City 1 | County 4 |
106 | ★☆☆☆☆ | 0.31 |
67.1% | 22.9% |
NON COMPLIANT |
0.0% |
66 |
| 23 | Facility 23 | City 1 | County 4 |
106 | ★☆☆☆☆ | 0.35 |
59.4% | 31.2% |
NON COMPLIANT |
12.6% |
64 |
| 24 | Facility 24 | City 17 | County 26 |
155 | ★☆☆☆☆ | 0.31 |
71.3% | 23.8% |
NON COMPLIANT |
2.6% |
64 |
| 25 | Facility 25 | City 18 | County 3 |
163 | ★☆☆☆☆ | 0.40 |
59.3% | 34.7% |
NON COMPLIANT |
0.0% |
64 |
Staffing Need Score combines: Staffing Gap (30pts), Revenue Quality (25pts),
Regulatory Pressure (20pts), Facility Size (15pts), and Violation Signal (10pts). Higher scores
indicate facilities that both need contract staff and have the revenue to pay for them.
8 Violation Hotspots
Regulatory pressure by county • Average violations per facility (12 months)
Average Violations per Facility by County
4.9
State Avg Violations (12mo)
2,213
Immediate Jeopardy (3yr)
36
Special Focus Facilities
Violation data is sourced from CMS health inspection records. Immediate jeopardy citations represent
the most severe category — conditions that cause or are likely to cause serious injury, harm,
impairment, or death. Counties with high violation rates and high non-compliance represent markets
under intense regulatory scrutiny, creating urgency-driven demand for contract staffing.
9 Penalty Intelligence
Enforcement actions, fines, and regulatory trends
$62,998,865
Total Fines (3yr)
Average fine amount: $32,932.
827 out of 1,177 facilities (70.3%%) have received
at least one penalty action in the past three years. Higher enforcement intensity signals markets
where facilities face operational pressure and may urgently need staffing support.
10 Quality Benchmarks
Clinical outcome measures • State vs national comparison
Long-Stay Quality Measures: State vs National Average
Quality measures are derived from the Minimum Data Set (MDS) assessments and Medicare claims data.
Lower values indicate better outcomes for adverse measures (falls, pressure ulcers, antipsychotic use).
Facilities with poor quality scores face higher regulatory scrutiny and are more likely to need
supplemental staffing to improve outcomes to meet industry staffing benchmarks.
11 Ownership Landscape
Chain operators, ownership composition, and market consolidation
81.6%%
Chain-Affiliated Facilities
10
Chain Operators Active
217
Independent Facilities
| Chain Operator | State Facilities | Total Nationwide | Avg Rating |
| Chain Operator 1 | 149 | 149 | 2.7 ★ |
| Chain Operator 2 | 90 | 90 | 2.3 ★ |
| Chain Operator 3 | 84 | 329 | 3.2 ★ |
| Chain Operator 4 | 67 | 67 | 2.8 ★ |
| Chain Operator 5 | 37 | 38 | 3.1 ★ |
| Chain Operator 6 | 31 | 33 | 3.2 ★ |
| Chain Operator 7 | 30 | 30 | 3.2 ★ |
| Chain Operator 8 | 28 | 28 | 2.8 ★ |
| Chain Operator 9 | 27 | 52 | 2.3 ★ |
| Chain Operator 10 | 26 | 69 | 2.4 ★ |
Ownership Type Distribution
12 Financial Health
CMS HCRIS Cost Reports (Form 2540-10) — State Aggregate
$9,214,082
Avg Facility Revenue
-12.9%
Avg Operating Margin
$1,218,649
Avg Revenue / Patient Day
$1,054,226
Avg Cost / Patient Day
60.6%
Unprofitable Facilities
1,044
Facilities with Financial Data
Financial data derived from CMS HCRIS cost reports (Form 2540-10). Margin = (revenue - expenses) / revenue.
Facilities with incomplete filings excluded. National avg operating margin: -9.1% (FY2024).
Source: CMS Cost Report Filings (HCRIS, Form 2540-10)
13 Methodology & Data Sources
Report ID: SMR-XX-202604 • Generated April 25, 2026
This report is generated from the SeniorIndex database, which aggregates multiple federal and state
data sources into a unified intelligence platform. Primary data sources include CMS Provider Data Catalog
(facility profiles, star ratings, quality measures), CMS Payroll-Based Journal daily nurse staffing files
(14.5 million records across 11 quarters), CMS HCRIS cost report data (facility-level payer mix), and
CMS health inspection and enforcement records (419,452 deficiencies).
Staffing Stability Score (0–100): Weighted composite of six sub-metrics —
Staffing Volatility (25%), Weekend Drop-Off (20%), Zero-RN Days (20%), Coverage Gap (15%),
Contract Dependency (10%), Turnover Velocity (10%). Each normalized to 0–100 scale.
Staffing Assessment: COMPLIANT = meets all 3 industry benchmarks (3.48 total HPRD,
0.55 RN HPRD, zero zero-RN days). AT_RISK = meets 2 of 3. NON_COMPLIANT = meets 0–1 with no
positive trend. CRITICAL = fails all 3 or 10+ zero-RN days.
Staffing Need Score (0–100): Staffing Gap (30pts) + Revenue Quality (25pts) +
Regulatory Pressure (20pts) + Facility Size (15pts) + Violation Signal (10pts).
Limitations: PBJ data reflects paid hours only. Contract percentages are derived from
aggregate data. Payer mix is based on most recent available cost report filing. The Staffing Stability
Score and Staffing Need Score are proprietary analytical products and do not represent CMS endorsements
or regulatory determinations. Compliance projections are estimates and should not be construed as legal advice.